London-based creative team producing innovative and vivid high-quality content for the biggest and the best. We're also a pretty fun bunch of people. Come take a look at what we've been up to...
Cristiano Ronaldo Live
Shot in Madrid as part of an ongoing series with sponsors Castrol, Wing devised and executed this interactive test designed to put the global superstar through his paces, in which skills challenges were filtered live from Facebook users across the globe.
Coca-Cola Presents…
...is a series of 10 films commissioned by Coca-Cola to showcase their campaign as Presenting Partner of the London 2012 Olympic Torch Relay. This is episode 1.
See Things Differently
The Ellen MacArthur Foundation challenges us to rethink how we live in the world - we made this promo for the 2012 Big Bang Fair in Birmingham
2012 Olympic Torch
The Olympic Torch is one of the most iconic and powerful symbols in world sport. We were lucky enough to be part of the team that followed it around the UK in the summer of 2012.
Raise Your Game
Coca-Cola Presents...
...Eliza Doolittle. Episode 2 of our 10 part series featuring some of the UK's hottest music artists, who performed up and down the UK as part of Coca-Cola's London 2012 Olympic Torch Relay campaign.
Wing is a creative visual agency based in North West London. We are a young, vibrant outfit overflowing with passion, creativity and a commitment to making projects fresh, bold, innovative and extraordinary.
In the last 18 months clients have included Coca-Cola, Samsung, LloydsTSB, Lotus, Vodafone McLaren Mercedes Formula 1, Camper, SAP, Hugo Boss, adidas, Reebok, Intel and Castrol.
Throughout 2012 Wing were heavily involved in the London 2012 Olympic Games and both the Olympic and Paralympic Torch Relays for worldwide partners Coca-Cola, Samsung and LloydsTSB. Travelling the length and breadth of the UK on the 70 day Olympic Torch Relay, we covered 8000 miles providing digital and branded content, news and photography services daily to all 3 partners simultaneously.
In conjunction with this, as part of our 3 year commitment to longest running sponsor of the Olympic Games, Coca-Cola, Wing designed, produced and delivered a 20 part digital series of high end films featuring a variety of music artists signed by Coca-Cola to promote their 2012 Olympic Torch Relay campaign achieving over 5 million views.
Our role as production partner for Coca-Cola continued through the Games themselves, creating and managing content for broadcast, internal and all digital platforms across multiple departments, including filming at the Olympic Park.
Spanish entrant in the Volvo Ocean Race, Camper, who paired with legendary sailing outfit Emirates Team New Zealand, finished an impressive second in the 2011/2012 edition, throughout which Wing provided digital, promotional, news and broadcast services, producing game-changing output unique in the sailing field. This built upon Wing's previous partnership in the 2008/2009 edition when we were brought in by Puma to help conceptualize and activate the visual approach and strategy for their team; this campaign won the European Sponsorship award.
Elsewhere new clients have included Intel, and Castrol for whom we delivered a live, interactive showcase in Madrid featuring global footballing phenomenon Cristiano Ronaldo, who took on athletic and skills challenges from fans through a real time Facebook link – a world first.
Wing were commissioned by Diet Coke/Coca-Cola Light to produce news and branded content for the unveiling of 3 exclusive bottle designs by French design legend Jean Paul Gaultier at a lavish event hosted by the designer in Paris.
And in a chilly New York winter, we produced a promotional film for the launch of Reebok's new Crossfit fitness programme which featured a one off training session on the observation deck of the Empire State building...at 3am.
Following on from 3 successful years with Vodafone, who have used us as a lead agency on their England cricket, UEFA Champions League, and music campaigns, we continue our long standing partnership with the Vodafone McLaren Mercedes Formula 1 team for their digital sponsorship and marketing campaigns.
Wing is a forward thinking company. We have been running for 6 years and in that time we have achieved a lot. With regard to the amalgamation of brands in the broadcast and digital environment, we have worked with some of the biggest and best. We also regularly find ourselves amongst the big agencies and come out on top due to our commitment, creativity and unique approach to client servicing and management. The advertising and broadcast world is changing and adapting. Wing are progressive with our approach and savvy within both broadcast and new media arenas.
Whether it's an above the line advertising TVC, promotional film for point of sale, television series, news release, independent film, digital viral or mobile content, we care about your needs and how we achieve your goals. Our focus is on constantly developing new ideas and skills and sourcing the best talent available in order to deliver unique and powerful content. We achieve this by maintaining a unique and personal relationship with our customers and clients.
We offer creative services from initial project consultancy and design, to full HD production services from camera operators and edit suites to specialist directors, colourists and compositors. We have a regular news output team offering a complete service from production to distribution and we have award-winning production talent on our books. We also offer specialist aerial filming using Cineflex systems as well as handheld Schwem and Canon stabilized lenses. Wing MD, Will Ingham, has over 250 hours experience filming from the air: please have a look at some of the results - http://youtu.be/q7oy6ZWbX6w
Wing understands the need to be ahead in the technology game and the way that short form content is consumed by the current market and how this will evolve in the future. Our mission is to ensure that the end product is above and beyond expectations.